Family-run Organisation In It’s Eleventh GenerationInnovation Born Out Of Tradition - Since 1664
The Welser family has been processing steel for eleven generations. It all started back in 1664 at the „Haus in der Au“ in Ybbsitz – not far from where Welsers technology centre can be found today.
Welser Profile Austria GmbH started its life as a forge. Then at the end of the first world war the construction of a punching workshop and installation of a turbine drive system to replace traditional water power marked of beginning of a new era for the company. 1960 saw the production of the very first roll formed sections, which helped pave the way for the success of the Welser Profile Group today.
A Journey Through Our Company’s History:
The very first Welser profile produced on Josef Welsers roll forming line exceeded market expectations.
What started as an innovative idea turned into a success story. The production programme was expanded to include roll forming and the material steel. KR Waltraud Welser and KR Josef Welser had one goal in mind: „Innovation in Steel“.
The first production hall was constructed in Ybbsitz.
In 1964, as the family-run organisation celebrated its 300th anniversary, the annual pre-material consumption had already reached almost 2,000 tons. Out of the two million metres of profile this material produced, around two thirds was being exported abroad. All of the production tooling and fixtures were designed and manufactured in-house. Extra space would be created for these tools and fixtures some years later as part of the first hall extension.
By 1970 Welser Profile had produced 1,200 different profile cross sections.
The design department at the main factory in Ybbsitz was extended to accommodate a new office building. In 1971, the companys centuries-old logo (a key) was replaced with a new modern company logo. It symbolised the gradual process that is roll forming, whereby sheet metal is passed through a sequence of rolls until it forms the desired profile cross section.
The Welser Profile Group expanded its business by building a new production hall in Gresten.
This allowed Gresten and what was previously a prospering iron market to become re-established back into the iron industry. By the mid-seventies 14,000 tons of material were being processed on an annual basis, amounting to a approximately eleven million metres of sections.
The first sales subsidiary was set up in Switzerland.
Paving the way to the internationalisation of the company under the motto “We speak your language“. A further subsidiary was then set up in Germany in 1976 and this was followed by Sweden in 1978, the Netherlands in 1986, France in 1987, Italy in 1988, Spain in 1990, England in 1993, Poland in 2003, the Czech Republic in 2005 and more recently Turkey in 2012.
Work commenced on the expansion of the production site in Austria. Two additional production halls were constructed in Gresten.
The product range was enhanced to include welded tube sections in addition to open sections.
A rail link was set up at the Gresten works.
Virtually all of the pre-material was received by rail, a much more environmentally-friendly system, resulting in 2,500 fewer lorry loads on the road.
Four new production halls were constructed in Gresten.
The company premises (Ybbsitz and Gresten) covered a combined area of approx. 95,000 m², with a built-up area covering approx. 39,000 m². Pre-material consumption increased seventy fold over the years since manufacturing at Welser began back in 1960.
Welser Profile showed its commitment to producing high quality products by implementing a quality management system according to EN ISO 9001.
Twenty two roll forming lines had now produced around 9,500 different profile cross sections for practically every industy you can think of. All of the sections are manufactured to meet customers' individual requirements. The company took on a further 670 staff.
Welser Profile’s Gresten site was expanded on a previously unimaginable scale in the same year that it celebrated its 25th anniversary.
Four new production halls were constructed in Gresten and substantial investments were made into developing new technologies, indicating that Welser had secured a successful position on the market. This in addition to the complete restructure of the logistics programme and focus on environmental issues provided the ideal setting for the organisation to continue to prosper.
The newly improved Erlauftal railway line was put into service in Autumn following a short construction period (to change it from a narrow gauge railway to a standard gauge railway).
At the turn of the new millennium, Welser pursued its internationalisation strategy. Welser consolidated its competitive position on the market with two companies operating in Germany (Welser Profile GmbH, RP Technik GmbH Profilsysteme – both situated in Bönen, not far from Dortmund).
Welser Profile Deutschland GmbH purchased an additional 47,000 m² of land. This meant the Bönen site now offered the same production capacity as Welser Profile in Austria.
The investment benefitted our customers in North and West Europe, due to their close proximity to the site and contributed not only to reducing the environmental impact of so-called „Steel Tourism“, but also resulted in significant cost savings. Seven new production halls were constructed at the Gresten works in Austria over a period of just eleven months.
Welser Profile is always on hand to help its customers in any way possible.
Welser's subsidiaries provide customers with a high level of service. An office building was added to the Gresten site and the headquarters in Ybbsitz became the centre for new technology development and tool-making.
Two new storage halls were constructed at the logistics centre in Horn, Switzerland.
In 2006 the Welser Profile Group had more than 1,500 employees and the number of profile cross sections produced stood at 16,000! Our production sites in Austria and Germany received OHSAS 18001 certification (Health and Safety Management System) following a successful audit.
Expansion work started in Bönen.
Nine additional production halls and an office building were constructed on an area covering 87,570 m². The construction project was completed in two phases.
The total number of employees at the Welser Group stood at 1,700.
More than 55 high performance roll forming lines with up to 55 forming stages were now in operation. The environmental management system (ISO 14001) was integrated into the existing management system, in an effort to reduce the company’s carbon footprint. A new hall fitted with a photovoltaic system was constructed for RP-Technik in Bönen covering an area of 2,200 m².
In October 2010, the Welser Group was restructured as a measure to ensure the sustainability of the family organisation.
Welser Profile AG in Ybbsitz, Austria and Welser Profile GmbH in Bönen, Germany were now entered on the trade register as Welser Profile Austria GmbH and Welser Profile Deutschland GmbH. The Group was consolidated as „Josef und Waltraud Welser Privatstiftung“.
A new office building fitted with solar panels was constructed in Ybbsitz.
Two new halls with a staff area were constructed at the Gresten works and in Bönen existing halls were extended and a new hall constructed.
A new sales office was founded in Istanbul, Turkey.
On the 1st April, RP Technik merged with the esco-Systembereich FERRO-WIC.
Through a high quality international network and increased sales focus, Welser has been involved in a range of projects across several Arab countries.
A new sales office was founded in Moscow, Russia.
The 350th Year of Welser was a good reason for a big celebration held together with employees, customers and business partners.
The production facility in Gresten was expanded – Halls 5 to 7 were increased by 3,807m².
An important milestone in the further development of our quality processes is the implementation and certification of our processes to ISO/TS 16949.
Welser AG in Switzerland celebrated its 40th Anniversary together with many long standing customers.
The construction of a logistics building outside the company's premises paves the way for additional storage areas in Gresten!
By doing so, the traffic load is reduced notably. Just-in-time delivery may now be realized in a comfortable way.
Opening of our sales office in Chicago.
In January 2017 the first important step towards an expansion of the Welser Profile Group into America is taken.
Welser Profile initiates the second step towards America by acquiring the US-producer of special profiles, Superior Roll Forming.
It aims at the best possible supply reliability at the American continent and an increased quality of service.