The visitor numbers at both trade fairs were more than satisfactory. The curiosity of our customers outweighed any fears about catching Corona.
We were at the 26th EuroBLECH International Technology Fair in Hanover with an impressive, two-storey trade fair stand and this time we came up with something very special:
While there was enough space for sales talks on the lower floor, a separate radio studio, our "Welser Profile Radio Lounge", was set up on the upper floor of the stand. True to the motto "you wish – we play", we played all the songs that people from both floors sent in as music requests in the studio.
Our radio presenters Dani Linzer (from Kronehit radio), Jürgen Kulcsar (interview technique expert) and Peter Polvekovits (from Radio Wien) reported live on what was happening at the fair, shared the latest Welser news with listeners and also interviewed spontaneous live guests who came up to the studio.
Thanks to the livestream, our colleagues in the offices were also able to listen in and watch what was happening at the trade fair.
A special highlight was certainly the Welser Profile Song, which was written by Thomas Welser himself and celebrated its debut at the fair.
3,200 exhibitors from 60 countries, approx. 500,000 visitors from 200 countries, across 614,000 m2 of exhibition space the largest (!) trade fair in the world – these are the impressive figures of a trade fair that has been so desperately longed for after CORONA and other adversities.
The Welser Profile team was pleased about the lively interest at the trade fair stand. The customers' forecasts for the future, which tended to be more positive than what is currently being reported in the media, were also encouraging.